50 ChatGPT Prompts for Marketing

This is a free collection of 50 ChatGPT prompts for marketing — campaign planning, ad copy, positioning, social content and the numbers behind them. Every prompt is ready to copy and paste. No signup, no paywall, no email required.

What’s inside

Campaign Strategy & Planning

1. Campaign Brief Builder

Act as a marketing strategist. Write a one-page campaign brief for [product] aimed at [audience]. Cover the objective, the core message, three key proof points, the channels to use, and how we will measure success.

What it does: Turns a vague campaign idea into a brief your whole team can work from.

How to use: Replace [product] and [audience]. Add your budget if you want channel advice that fits it.

2. Target Audience Profile

Create a detailed audience profile for [product]. Include their daily frustrations, what they have already tried, the language they use, where they spend time online, and the one objection that stops them from buying.

What it does: Builds a persona grounded in behaviour and objections, not demographics.

How to use: Replace [product]. Then paste real customer comments in and ask it to revise the profile.

3. Positioning Statement

Write three positioning statements for [product]. Each should follow this shape: for [audience] who [problem], [product] is the [category] that [benefit], unlike [alternative].

What it does: Forces you to name the audience, the alternative and the benefit in one sentence.

How to use: Replace every bracket. Keep the version where the “unlike” clause is something a competitor cannot claim.

4. Value Proposition Generator

Give me 10 value propositions for [product], each one sentence long. Rank them by how specific and believable they are, and flag the three that sound like generic marketing filler.

What it does: Produces options and then grades its own work for vagueness.

How to use: Replace [product]. Take the top two and test them as headlines.

5. Competitive Angle Finder

My main competitors are [competitors]. For each one, tell me what they claim, where they are weak, and one campaign angle I could take that they cannot easily copy.

What it does: Finds the gap you can own instead of out-shouting the leader.

How to use: Replace [competitors]. Verify their weaknesses yourself before you build a campaign on them.

6. Four-Week Launch Plan

Build a four-week launch plan for [product]. For each week, list what to do across email, social and the website, plus one metric to watch.

What it does: Sequences a launch so the pieces reinforce each other.

How to use: Replace [product]. Tell it what you can realistically produce per week.

7. Marketing Funnel Map

Map a marketing funnel for [product] from first touch to purchase. For each stage, describe what the customer is thinking, the content that moves them forward, and the metric that proves it is working.

What it does: Connects each piece of content to a stage and a number.

How to use: Replace [product]. Ask it to flag which stage you are currently ignoring.

8. Campaign Name Generator

Generate 15 campaign names for [product] around the theme of [theme]. Keep each name under four words, avoid clichés, and note which ones imply a clear benefit.

What it does: Produces names to react to, which is faster than waiting for inspiration.

How to use: Replace [product] and [theme]. Ask for 15 more that avoid the patterns you disliked.

9. Budget Allocation Advisor

I have a marketing budget of [amount] per [period] for [business]. Suggest a realistic split across channels, explain the reasoning, and tell me which single channel to test first and why.

What it does: Turns a number into a channel plan with an explicit rationale.

How to use: Replace the budget, period and business. Ask it what would change if the budget doubled.

10. Monthly Marketing Calendar

Create a monthly marketing calendar for [business]. Include content, email sends, social posts and one campaign. Mark each week as light, medium or heavy in workload.

What it does: Produces a calendar you can actually keep, with the load shown per week.

How to use: Replace [business]. Tell it your team size so the workload estimate is realistic.

Ad Copy & Landing Pages

11. Ten Ad Angles

Write 10 ad variations for [product] targeting [audience]. Use a different angle each time: problem, benefit, social proof, urgency, curiosity, comparison, objection handling, story, statistic, and a direct offer.

What it does: Gives you a spread of angles to test instead of ten rewrites of one idea.

How to use: Replace [product] and [audience]. Ask it to remove any claim you cannot back up.

12. Social Ad Set

Write a paid social ad for [product]: three primary text options, two headlines and one description. Keep each primary text under 125 words and make the first line stop the scroll.

What it does: Produces a complete ad set ready to load into the platform.

How to use: Replace [product]. Add your offer so the call to action is specific.

13. Search Ad Copy

Write search ad copy for the keyword [keyword]. Give me 5 headlines of no more than 30 characters each and 3 descriptions of no more than 90 characters each. Include the keyword in at least two headlines.

What it does: Writes to the actual character limits so nothing gets cut off.

How to use: Replace [keyword]. Count the characters yourself — models are not always exact.

14. Landing Page Copy

Write landing page copy for [product]. Structure it as: headline, subheadline, three benefit blocks, a social proof section, objection handling, and a final call to action. Keep every block scannable.

What it does: Produces a full page draft in a proven order.

How to use: Replace [product]. Paste in real testimonials where it asks for social proof.

15. Headline A/B Set

Give me 8 landing page headlines for [offer]. Four should lead with the benefit, four should lead with the problem. Keep each under 60 characters.

What it does: Sets up a clean benefit-versus-problem test.

How to use: Replace [offer]. Test one pair at a time, not all eight at once.

16. Email Subject Lines

Write 12 email subject lines for a campaign about [offer]. Mix curiosity, urgency, personal and question formats. Keep each under 50 characters and avoid spam trigger words.

What it does: Gives you a subject line pool with variety built in.

How to use: Replace [offer]. Add “no emoji” if your list is formal.

17. Product Descriptions at Three Lengths

Write three product descriptions for [product] at different lengths: 25 words, 60 words and 150 words. Focus on benefits over features and avoid any claim I cannot verify.

What it does: One prompt covers marketplace listings, cards and full pages.

How to use: Replace [product] and paste your real specifications underneath.

18. Objection Handling Copy

List the five most common objections people have about [offer]. For each one, write a two-sentence response I can use on a sales page or in an email.

What it does: Turns the reasons people say no into copy that answers them.

How to use: Replace [offer]. Use real objections from sales calls if you have them.

19. Sales Page FAQ

Write an FAQ section for the sales page of [offer] with 6 questions, phrased the way a hesitant buyer would actually ask them. Answer each in under 60 words.

What it does: Removes last-minute doubt right where the decision happens.

How to use: Replace [offer]. Add your refund and delivery terms so the answers are accurate.

20. Call to Action Library

Give me 20 call-to-action phrases for [goal], grouped by tone: direct, soft, urgency-driven, and curiosity-driven.

What it does: A reusable swipe file for buttons, emails and ads.

How to use: Replace [goal]. Keep the direct ones for checkout and the soft ones for early-stage traffic.

Audience & Positioning

21. Personas From Real Reviews

Act as a market researcher. Here are reviews or comments from real customers: [paste text]. Extract the personas behind them — who they are, what they wanted, what frustrated them, and the exact words they use.

What it does: Builds personas from evidence instead of imagination.

How to use: Paste at least 20 comments into [paste text]. Ask for the second and third personas, not just the loudest.

22. Voice of Customer Mining

From this text, pull out the phrases customers actually use to describe their problem: [text]. Group them into themes and list the five strongest phrases I could reuse in my copy.

What it does: Gives you headlines written in your customer’s own words.

How to use: Paste reviews, support tickets or survey answers into [text].

23. Survey Question Writer

Write a 10-question survey to understand why people buy [product]. Include one open-ended question, avoid leading questions, and explain what each question is designed to reveal.

What it does: Produces a survey where every question has a purpose.

How to use: Replace [product]. Cut down to five questions if you are emailing it.

24. Market Segment Map

Break the market for [product] into 4 segments. For each, describe who they are, what they value, their price sensitivity, and how hard they are to reach.

What it does: Shows you which segment is easiest to win first.

How to use: Replace [product]. Ask which segment has the shortest path to purchase.

25. Objection List for One Persona

For the persona described here — [persona description] — list 8 objections they would raise before buying [product], ranked from most to least common.

What it does: Gets specific about what stops one type of buyer.

How to use: Replace [persona description] and [product]. Feed the top three into prompt 18.

26. Positioning Against the Leader

Write a positioning statement for [product] against the market leader [leader]. Focus on what the leader does poorly, but do not name them in the final copy.

What it does: Helps you look like the better fit without picking a legal fight.

How to use: Replace [product] and [leader]. Check every claim about the leader is true.

27. Brand Voice Guide

Create a brand voice guide for [brand]. Define 4 voice traits, give one "we say this" and one "we never say this" example per trait, then rewrite these three sentences in that voice: [sentences].

What it does: Makes “our tone” concrete enough to follow.

How to use: Replace [brand] and paste three of your own sentences into [sentences].

28. Messaging Matrix

Build a messaging matrix for [product] with audiences on one axis and benefits on the other. Fill in one specific one-line message for each combination.

What it does: Gives every audience-channel combination its own line.

How to use: Replace [product] and list your real audiences. Use the best cells as ad variants.

29. Customer Journey Map

Map the customer journey for [product] across awareness, consideration, decision and retention. For each stage, note the touchpoint, the emotion, and the biggest drop-off risk.

What it does: Shows where people leave and why.

How to use: Replace [product]. Ask for one fix per stage, ordered by impact.

30. Niche Down Ideas

My product is [product]. Give me 8 narrower niches I could target instead of the broad market, and explain why each niche would convert better.

What it does: Finds the smaller pond where you can be the obvious choice.

How to use: Replace [product]. Ask which niche you could serve without changing the product.

Content & Social Marketing

31. Content Pillars

Define 5 content pillars for [brand] on [platform]. For each pillar, give 3 example post ideas and explain what business goal it serves.

What it does: Stops you posting randomly by tying every post to a purpose.

How to use: Replace [brand] and [platform]. Ask it to drop any pillar that does not lead to a sale.

32. Thirty-Day Content Plan

Create a 30-day content plan for [brand] on [platform]. Give one post idea per day with the format (text, carousel or video) and the opening hook.

What it does: Removes the daily “what do I post” decision.

How to use: Replace [brand] and [platform]. Tell it how many posts per week you can realistically make.

33. Blog Post to Social Posts

Turn this blog post into 5 social media posts: [paste post or summary]. Vary the format — one list, one quote, one question, one statistic, one short story.

What it does: Gets five posts out of one piece of writing.

How to use: Paste your post into the bracket. Keep the statistic version only if the number is real.

34. Short-Form Video Hooks

Write 15 opening hooks for short-form video about [topic]. Each hook must work within the first three seconds. Mix questions, bold claims and pattern interrupts.

What it does: The first three seconds decide everything — this generates options.

How to use: Replace [topic]. Read each one out loud and cut the ones you would not say.

35. Repurposing Plan

I have this piece of content: [content]. Give me 12 ways to repurpose it across email, social, video and a downloadable asset.

What it does: Extracts maximum reach from work you have already done.

How to use: Paste your content. Do the four easiest items this week, not all twelve.

36. Community Post

Write a community post for [platform] that invites replies without sounding like engagement bait. Ask one specific question that is easy to answer.

What it does: Gets real comments instead of one-word replies.

How to use: Replace [platform] and describe your audience so the question fits them.

37. Creator Brief

Write a brief for a creator promoting [product]. Cover the key message, three do's, three don'ts, the disclosure requirement, and one metric of success.

What it does: Keeps sponsored content on-message without scripting the creator.

How to use: Replace [product]. Keep the disclosure line — it is required in most markets.

38. Five-Part Newsletter Series

Outline a five-part email newsletter series for [audience] about [topic]. Each issue should stand alone but build toward a final call to action.

What it does: Turns one topic into a sequence that sells over time.

How to use: Replace [audience] and [topic]. Ask for a subject line per issue.

39. Webinar Promotion Copy

Write promotional copy for a webinar about [topic]: an email invitation, two social posts and a reminder email sent the day before.

What it does: Produces a small campaign from one brief.

How to use: Replace [topic] and add the date, time and registration link.

40. Testimonial Request Email

Write an email asking a customer for a testimonial. Tell them exactly what to cover, give three sample questions, and offer to draft it from their answers.

What it does: Makes writing a testimonial a two-minute job for the customer.

How to use: Personalize the opening with something specific about their purchase.

Analytics & Optimization

41. Metric Selection

For my business goal of [goal], tell me which 5 metrics actually matter, which vanity metrics to ignore, and how each of the 5 is calculated.

What it does: Stops you tracking numbers that never change a decision.

How to use: Replace [goal] with something concrete, like “increase repeat purchases”.

42. A/B Test Plan

Design an A/B test for [element] on [page]. State the hypothesis, the single variable being changed, the sample size logic, the success metric, and how long to run it.

What it does: Keeps tests clean so the result actually means something.

How to use: Replace [element] and [page]. One variable only — do not let it test two things.

43. Funnel Drop-Off Analysis

My funnel numbers are: [numbers]. Identify the biggest drop-off, give three plausible causes, and suggest the single fix to test first.

What it does: Points you at the leak that costs the most.

How to use: Paste real stage-by-stage numbers into [numbers]. Include the time period.

44. Ad Performance Review

Here are my ad results: [data]. Tell me what is working, what to cut, and what to test next, and explain the reasoning behind each call.

What it does: Turns a table of numbers into decisions.

How to use: Include spend, impressions, clicks and conversions per ad. Small samples give weak conclusions — ask it to say so.

45. Landing Page Audit

Audit this landing page copy: [paste copy]. Score it on clarity, relevance, proof and call to action. Then give the three highest-impact fixes, in order.

What it does: A structured critique instead of vague feedback.

How to use: Paste the full copy, including headings and button text.

46. Customer Acquisition Cost and LTV

Explain how to calculate customer acquisition cost and lifetime value for [business] using these numbers: [numbers]. Tell me what ratio is healthy and what to do if mine is not.

What it does: Shows whether growth is profitable or just busy.

How to use: Replace [business] and paste your spend, new customers, average order value and repeat rate.

47. Churn Analysis

Our churn is [rate] per [period] for [product]. Give me 6 likely causes ranked by how common they are, and one question to ask churned customers for each.

What it does: Generates hypotheses and the questions that test them.

How to use: Replace the rate, period and product. Ask the questions in a short exit email.

48. Content Gap for Buyers

My site already ranks for these keywords: [keywords]. Give me 10 content ideas that fill the gap between what I rank for and what buyers search for just before purchasing.

What it does: Targets the searches closest to money.

How to use: Paste your top keywords. Ask which three ideas map to pages that already exist.

49. One-Page Dashboard Outline

Design a one-page marketing dashboard for [business]. List the metrics to show, the time period for each, and the single number that should sit at the top.

What it does: Decides what you look at every Monday morning.

How to use: Replace [business] and state your main goal so the top number is right.

50. Experiment Backlog

Give me 15 marketing experiments for [business], ordered by impact-to-effort ratio. For each, state the hypothesis in one line.

What it does: Builds a queue so you always know what to test next.

How to use: Replace [business] and cut anything you could not run in two weeks.

How to use these prompts

Every prompt follows the same pattern: a role, a task, and the constraints that keep the output usable. Copy it, then replace anything in [square brackets] with your own details.

  • Be specific in the brackets. Name your product, your audience and your actual numbers. Vague inputs produce generic marketing copy.
  • Paste in real material. Where a prompt asks for [reviews], [data] or [numbers], use your own — the output is only as good as the input.
  • Iterate instead of restarting. Reply with one instruction — “make it more specific”, “cut the hype”, “rewrite headline three” — rather than starting over.
  • Do not let it invent evidence. If it returns a statistic, a customer quote or a benchmark you did not provide, delete it or replace it with a real number.
  • Check before you publish. These prompts speed up drafting. They do not check your claims, your legal wording or your pricing.

Frequently asked questions

Are these marketing prompts free to use?

Yes. Every prompt on GuPrompt is free to copy and use for personal or commercial marketing work. No account, no email, no payment.

Do they work with Claude or Gemini?

Yes. They are written as plain instructions rather than model-specific syntax, so they work in ChatGPT, Claude, Gemini and most other AI assistants.

Can I use the output in real ad campaigns?

Treat it as a first draft. Review the claims, check anything factual, and make sure the copy follows the advertising rules for the platforms and countries you are targeting.

What should I replace in the square brackets?

Anything in [square brackets] is a variable — your product, audience, keyword, competitor or data. Replace all of them before you send the prompt.

Why do some prompts tell the model not to invent things?

Because language models will produce plausible-sounding statistics and customer quotes if you let them. Those instructions keep the output usable in real marketing, where a made-up number can cost you trust.

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